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TRI Names Rich Sales as Rep for Mexico & Soutwest USA

2010/06/11

Test Research Inc. Names New Manufacturer's Rep for Mexico and Southwest USA
Rich Sales Co. Has 30+ Years Experience


Taipei, Taiwan (June 10, 2010) – Test Research Inc. (TRI, TAIEX 3030), announced today that it has named Rich Sales Company of Scottsdale, Arizona as its representative for Mexico and the Southwest United States. 

Rich Sales, founded in 1978 by brothers Marshall and Richard Rich, is an Electronic Manufacturer's Representative covering Arizona, Texas, New Mexico, Oklahoma, Arkansas, Louisiana, Central America and Mexico. They are a highly trained, technical team; able to assist TRI's customers in finding the best solution for their manufacturing test and inspection needs.   With a sales organization of 25 people, Rich Sales offers complete coverage in the regions they serve. 

"Rich Sales Company is a natural fit for our Mexico and Southwest USA customers," explained Jonathan Lin, TRI VP for International Business Development. "They have already proven their ability to provide excellent sales representation to our customers throughout these 2 regions. 

"TRI offers best-in-class solutions for 3D X-Ray, AOI, SPI, MDA and ICT applications," continued Lin. "These solutions in conjunction with our Yield Management System offer our customers the most comprehensive product line in the industry to meet their manufacturing test and inspection requirements.   TRI is excited about our partnership with Rich Sales and together, we're looking forward to the opportunity to attract new customers and earn their business."

About Rich Sales Company 
Rich Sales Company was started over 30 years ago to serve the needs of electronics manufacturers in the Southwest USA, Mexico and Central America. The company owns a legally registered Mexican Company called Mexican Maquila Services. The company has grown from a two-man organization to a twenty-five sales persons. For more information, go to www.richsales.com. 

About TRI
TRI designs, manufactures and markets precision test equipment for the world’s leading electronics manufacturing service ( EMS) companies. Product lines include Automated Optical Inspection (AOI) and Automated X-Ray Inspection (AXI), In-Circuit Testers, Board Testers, Solder-Paste Inspection, Manufacturing Defects Analyzers, and Integrated Circuit Testers. TRI also provides fixture and professional services. 

Established in 1989, TRI is an ISO9000 certified company publicly listed on the Taiwan Stock Exchange. Contact the company at sales@tri.com.tw , or visit the website at www.tri.com.tw .